The 'Da Vinci Eye' most people are searching for in 2026 is Da Vinci Eye LLC, a New York-based creative tech startup founded in 2016 by Samuel Gherman and Charissa Castillo. XR Today also reports on Da Vinci Eye on Apple/iOS development and identifies the founder/creator as Sam Gherman, aligning with other public leadership signals founder Sam Gherman.
Da Vinci Eye Net Worth: Who It Is and Estimated Value
Marcus Rothwell
29 May 2026
The company builds augmented reality apps for artists, most notably AR Art Projector: Da Vinci Eye, and it pitches itself as a tool used by over 2 million artists worldwide. It is a private, bootstrapped-to-traction company with no disclosed funding rounds, which makes a precise net worth figure impossible to confirm. A reasonable working estimate, based on public revenue signals and comparable app-based businesses, puts the company's value somewhere in the low-to-mid single-digit millions of dollars, with low-to-moderate confidence.
What 'Da Vinci Eye' actually refers to (and what it doesn't)
Before you can estimate a net worth, you have to be sure you're looking at the right entity. 'Da Vinci Eye' turns up in at least three distinct contexts, and mixing them up is easy.
- Da Vinci Eye LLC: the NYC AR/mobile app startup, founded 2016, operating under the legal name Da Vinci Eye LLC and the related trademark-holding entity Cube MG LLC (276 5th Ave, Suite 704, New York, NY 10001). This is the subject of this article.
- The Eric Hoffer 'da Vinci Eye' book award: a literary prize category given by Hoffer Publications to standout titles across genres. Totally unrelated to the app company but shows up prominently in older search results.
- Generic or informal uses: 'da Vinci eye' appears in art history discussions referencing Leonardo's visual technique or perception, which can surface in image searches or academic results.
The app startup is the commercially active, financially relevant entity, and it is the one that attracted Shark Tank coverage (Season 15, featuring founder Sam Gherman), has a registered US trademark (USPTO serial number 97975482, registered November 5, 2024, owned by Cube MG LLC), and maintains an active multi-app product family. Everything below focuses exclusively on that company.
Why pinning down the net worth is genuinely hard
Da Vinci Eye LLC is a private company with no venture funding on record at Crunchbase or similar databases, no public filings outside of trademark and business registration records, and no disclosed acquisition or investment events. That combination removes the three most reliable anchors for a net worth estimate: disclosed funding rounds (which imply a post-money valuation), a reported exit or sale price, or public financial statements. What remains are indirect signals: app store metrics, subscription pricing, product breadth, and the company's own marketing language. These can be triangulated into a range, but not a single confident number.
It is also worth noting that 'net worth' for a privately held startup usually means one of two things: the estimated market value of the business as a whole (enterprise value), or the personal net worth of its founder(s) attributable to their equity stake. The net worth of the Vatican is often discussed in relation to Vatican City’s financial structure and institutional assets, not personal wealth. These are related but not identical, and for a company this size, the founder's personal wealth is almost entirely tied to what the business itself would fetch in a sale or investment round.
The best estimate we can build from public signals
The company's flagship app, AR Art Projector: Da Vinci Eye, is priced at $19.99 as a one-time purchase on Google Play, where it shows 50,000-plus downloads. The iOS version exists on the App Store under the same developer. The company also runs Mural Maker (with a subscription tier at $4.99/month) and Doodle Grid, indicating a shift toward recurring revenue alongside paid downloads. Their own homepage claims over 2 million artists using the platform, which is a marketing figure but not meaningless: if even a fraction of that user base represents paying customers at $19.99, the lifetime revenue picture becomes meaningful.
To illustrate the math: if 2% of a claimed 2 million users ever paid $19.99, that implies roughly $800,000 in lifetime gross revenue from that one app. Add subscription revenue from Mural Maker Pro ($4.99/month) across any sustained subscriber base, plus the iOS App Store revenue stream, and a business generating $300,000 to $700,000 in annual revenue becomes plausible. At a typical 3x to 5x revenue multiple for a bootstrapped consumer software business, that puts the enterprise value in the range of roughly $1 million to $3.5 million. Confidence on this range is low-to-moderate because the inputs (actual paid user counts, churn, operating costs) are all estimated, not confirmed.
The Shark Tank Season 15 appearance is a meaningful signal in a different way: it indicates the founders sought outside investment and went through the show's vetting process, which typically requires real business documentation. The pitch outcome (whether a deal was made and at what valuation) would be the single most useful public data point, but coverage from SlashGear and similar outlets on the post-Shark Tank update should be checked directly for any deal terms that were disclosed on air.
How this kind of estimate gets built
For companies like Da Vinci Eye LLC, the methodology works in layers. You start with what is verifiable: legal entity existence (confirmed via business registrations, trademark filings, and platform developer profiles), the number of products and pricing (confirmed via app store listings), and any disclosed revenue or user figures (claimed on the company's own site). Then you layer in comparable data: what similar AR utility apps with comparable download counts and pricing have sold for or raised in funding. Finally, you apply a conservative discount for uncertainty, because private company revenue figures are self-reported and unaudited.
The trademark filing (USPTO serial 97975482, filed December 13, 2021, registered November 5, 2024) tells you the company considered the brand valuable enough to protect formally, which is a small positive signal for operational seriousness. The presence of two linked legal entities (Da Vinci Eye LLC and Cube MG LLC, both at the same New York address) is common for app businesses that separate the operating company from the IP-holding entity, not a red flag but worth noting when you're verifying ownership.
Where to look for better numbers
These are the specific sources worth checking if you want to update or sharpen this estimate:
- USPTO TESS or trademark search tools: confirm current trademark status, any new filings, or ownership transfers for 'DA VINCI EYE' (serial 97975482) and any related marks under Cube MG LLC.
- Crunchbase and PitchBook: search both 'Da Vinci Eye LLC' and 'Cube MG LLC.' No funding rounds are listed as of mid-2026, but any seed or angel round that gets disclosed would immediately change the valuation picture.
- SEC EDGAR: for any investment crowdfunding disclosures (Reg CF filings) or Regulation A offerings. Small consumer tech companies sometimes use these routes instead of traditional VC, and the disclosures include audited financials.
- App store analytics tools (Sensor Tower, data.ai/AppAnnie): these provide third-party estimates of app revenue, download volume, and ranking trends. They are not perfect but are more grounded than self-reported user counts.
- Shark Tank episode records: the Season 15 episode featuring Da Vinci Eye should be checked for the valuation asked, any deal made, and at what equity percentage. This is the most actionable public valuation anchor available.
- New York State Division of Corporations: both Da Vinci Eye LLC and Cube MG LLC can be searched here to confirm current registration status, registered agent, and any changes in management or ownership.
- LinkedIn company page for Da Vinci Eye LLC: employee headcount growth or decline over time is a proxy for business trajectory. A five-person startup growing to fifteen is a different business than one that's stayed flat since 2016.
Nearby names that are easy to confuse
Because the 'Da Vinci' prefix is popular in branding and the word 'Eye' is used widely in arts and media, search results around this topic can drift into adjacent but unrelated territory. Because a separate davincieye.com domain exists titled “Da Vinci Eye,” mix-ups with similarly named sites are a plausible risk search results around this topic can drift into adjacent but unrelated territory. A few worth flagging explicitly:
- The Eric Hoffer 'da Vinci Eye' award: a book prize with no commercial valuation and no relation to the app company. If you see PDF results from Hoffer Publications, those are entirely separate.
- davincieye.com vs davincieyeapp.com: a separate domain (davincieye.com) exists that could represent a different entity or a parked domain. The confirmed operational domain for the app company is davincieyeapp.com, tied to the LLC and the app store listings.
- Davide Valsecchi, Angel Vivaldi, and other 'Da'-prefixed names in the public figure space: net worth profiles for other individuals whose names start with 'Da' or 'Vinci' are entirely unrelated to this company but can appear in related search clusters.
What to do next to get a sharper answer
If you need a more precise figure than the $1 million to $3.5 million estimated range, here is a practical sequence for updating this estimate over time:
- Watch for any Shark Tank deal disclosure. The episode should include the valuation the founders pitched and whether a Shark invested. That becomes your most defensible public anchor for company value.
- Check Sensor Tower or similar app analytics quarterly. If Da Vinci Eye's download rank or estimated revenue changes significantly, the multiplier-based estimate needs to be revised accordingly.
- Monitor Crunchbase and PitchBook for any funding activity. A Series A or even a disclosed angel round would reset the valuation conversation entirely.
- Look for press coverage of any licensing deals, partnerships with art supply brands (the Ambassador Program suggests they are building a commercial partner network), or enterprise/educational licensing, which would add revenue streams not visible in consumer app data.
- If you have a specific financial reason to need an audited figure (e.g., for investment due diligence), file a records request through appropriate legal channels or engage directly with the company, since no public filing currently provides audited revenue.
The honest bottom line: Da Vinci Eye LLC is a real, operating, trademark-protected startup with genuine user traction and multiple active revenue streams. Its net worth (enterprise value) is most likely in the range of $1 million to $3. 5 million based on available signals, but that range could move significantly if a Shark Tank deal was struck at a disclosed valuation or if third-party app revenue data paints a different picture than the $19.
99 download price alone suggests. This is a case where the estimate is a starting point for research, not a final answer. If you came here specifically to understand Davide Valsecchi net worth, you will want to cross-check who owns the relevant assets and what, if any, public financial disclosures exist. You can estimate the net worth of the Vatican by looking at its assets, property holdings, and how its finances are reported through the relevant church institutions.
FAQ
Is the da vinci eye net worth estimate referring to the company’s enterprise value or the founder’s personal net worth?
The article’s range is for the business value (enterprise value), not a guaranteed figure for any founder’s personal wealth. For a small private startup, founder personal net worth depends on how their equity is structured (common vs preferred), any shareholder loans, and whether founders still hold all shares or have already diluted through internal options.
How can I tell which “Da Vinci Eye” results are unrelated to Da Vinci Eye LLC?
Look for consistency across the developer or seller identity on app stores, the New York entity name, and the trademark owner. If the apps are published under a different developer name or the business address and trademark owner do not align, treat it as a different organization and avoid mixing revenue signals.
If Shark Tank aired but no deal terms are public, how should that affect the da vinci eye net worth range?
Without disclosed valuation or confirmed post-show financing, you should treat Shark Tank as a signal of preparedness rather than a pricing anchor. Recalculate only if you can find a specific in-show valuation, a post-show update that confirms a deal, or documentation tying a new investor to the company.
Why might app download counts and the “2 million artists” claim not translate into revenue as quickly as expected?
Not all downloads become active payers. Many users may be one-time buyers, users might switch devices, and subscription churn can be high in consumer creator apps. A practical adjustment is to model both conversion rate and retention separately, for example assuming paid users drop sharply after the first month.
What is the biggest missing variable in the $1 million to $3.5 million net worth estimate?
Operating costs and actual gross margin. Two companies can have similar revenue but very different cash flow depending on ad spend, support costs, cloud costs for AR rendering, and marketing. Without cost estimates, enterprise value can swing even if revenue assumptions are right.
Does the $19.99 one-time price mean the business is mostly non-recurring revenue?
Not necessarily. One-time purchases can still be meaningful, but the presence of a $4.99/month subscription suggests recurring revenue can become a larger share if subscribers retain. If you can verify subscriber counts or total downloads by platform, you can estimate whether subscriptions stabilize revenue over time.
How would you update the estimate if you find a third-party report of revenue or transactions?
Use it to replace the revenue model inputs rather than adding it on top. For example, if a report estimates monthly revenue, annualize it carefully (consider seasonality), then reapply the same revenue multiple range. Also check whether the third-party estimate covers all apps or only the flagship app.
Should I multiply annual revenue by a revenue multiple to approximate da vinci eye net worth, or are there better approaches?
For a private consumer software startup without filings, a revenue multiple is a reasonable shortcut, but a safer cross-check is a cash-flow or unit-economics approach. Even a simple model using estimated monthly active users, conversion rate, churn, and gross margin can narrow the range more than relying on a single multiple.
Is it possible the IP is held in a different entity, and how would that change the net worth interpretation?
Yes. The article notes multiple legal entities, including a separate IP-holding pattern (operating company vs IP holder). If the IP is owned by a different entity, an enterprise value estimate for the operating company could overstate or understate the value that would transfer in an acquisition, depending on licensing terms.
What are common mistakes people make when searching “da vinci eye net worth”?
The most common mistakes are using the wrong “Da Vinci Eye” entity, treating download counts as revenue, and assuming Shark Tank implies a disclosed valuation. Another frequent issue is ignoring platform differences, since app earnings can vary significantly between Google Play and iOS due to user mix and platform fees.